COMMERCIAL ILLUSTRATION

The goal of this project was to create unusual images promoting two new health care programs offered by German health insurance.

Like every year with spring come special health care challenges. People want to lose the 
holidays weight gain and many have to fight off the pollen allergy. The offers contains a special coaching program 
helping the insurants facing those challenges. Based on the coaching and team building nature of the campaign, the Illustration were made to give off a badge like frame feeling.